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Joint Chamber at Noon with JAX Chamber: Lee Smith, executive director of THE PLAYERS

January 8, 2026 12:00 PM - 1:30 PM (EST)

Description


Get ready for an exclusive sneak peek into the heart of the tournament with Lee Smith, executive director of THE PLAYERS Championship. Discover the strategic brilliance behind this world-class tournament and what’s in the pipeline for 2026.

In this insider's preview, attendees will get a look at the behind-the-scenes magic that fuels THE PLAYERS Championship. From the iconic 17th hole to the meticulously curated player lineup, learn what makes this year's tournament a game-changer. Moreover, delve into the economic impact on our local community, as THE PLAYERS Championship brings a surge of vitality, revenue, and excitement to Ponte Vedra Beach, establishing it as a beacon in the global sports landscape.

Lee Smith


Executive Director, THE PLAYERS Championship

In his role as Executive Director of THE PLAYERS, Lee oversees all aspects of the PGA TOUR’s flagship event, from sales, marketing and operations to community and charitable outreach and support. In addition, he leads THE PLAYERS Council, an association of corporate and community leaders who share THE PLAYERS’ commitment to economic growth and development. Lee joined THE PLAYERS team in 2023, and prior to that served as the General Manager at Liberty National Golf Club in Jersey City, New Jersey, a property managed by the PGA TOUR, where he was instrumental in helping the PGA TOUR contest THE NORTHERN TRUST in 2019 and 2021.

Smith has been a key member of the TPC Network since he joined in 2008, serving as Head Golf Professional at TPC Sugarloaf outside Atlanta; General Manager of TPC Summerlin in Las Vegas; and Regional Director of Operations for TPC Networks, a role he held concurrently with his position at Liberty National. He has been a Class A member of the PGA of America for more than 20 years.

Originally from Illinois, Smith graduated with a degree in Sports Management from Southeast Missouri State University (where he was a letterwinner on the men’s golf team) and later attended the Sandra Day O’Connor College of Law at Arizona State University, where he earned a Masters in Sports Law & Business. Widely recognized as an outstanding golf professional, Lee has been named twice, in both 2013 & 2017, as Golf Professional of the Year for the Las Vegas Chapter PGA, and 2015 Golf Club Operator of the Year by Golf Inc. Magazine.

Sponsorship Opportunities

Sponsors have the opportunity to market your business to attendees, who represent a variety of businesses.

Silver Sponsor - $500

  • Recognition as silver sponsor of 1 session
  • Complimentary seats (2) at event
  • Opportunity to offer promotional items to attendees
  • Opportunity to address attendees and promote company (3 minutes)
  • Name/logo recognition in promotional emails
  • Logo and link on chamber website

Small Business Sponsorships – Business Builder, and Entrepreneur 

Bronze Sponsor -$250

  • Recognition as bronze sponsor of 1 session
  • Complimentary seat (1) at event
  • Opportunity to offer promotional items to attendees
  • Opportunity to address attendees and promote company (3 minutes)
  • Name/logo recognition in promotional emails
  • Logo and link on chamber website

Chamber at Noon keeps members on top of business trends in St. Johns County and Northeast Florida and offers valuable networking and educational opportunities through insightful topics and engaging speakers. The programs deliver practical takeaways and meaningful relationships that fuel growth and success in the region.

Time

Check-in and networking: 11:30 a.m.-Noon
Lunch and program: Noon-1 p.m.

Pricing

Members - $35
Nonmembers - $45

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Contact Information

St. Johns County Chamber of Commerce
Name: Ericha Gore
Email: ericha.gore@sjcchamber.com
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